1. Information We Collect

• Personal Identifiers: Name, date of birth, address, phone number, email, insurance information
• Health Data: Medical history, current medications, allergies, treatment records, X-rays
• Financial Information: Credit card details (processed securely), insurance claims
• Digital Footprint: IP address, browser type, pages visited (via cookies when using our website)
• Third-Party Data: Information from referrals or other healthcare providers

2. How We Use Your Information

• To provide, coordinate, and bill for dental services
• To communicate appointment reminders, treatment plans, and health updates
• To process insurance claims and payments
• To improve our services through anonymized analytics
• To comply with legal obligations (e.g., public health reporting)
• For security purposes (e.g., fraud prevention)

3. Data Sharing & Disclosure

We only share information when necessary:

• With Healthcare Providers: For coordinated care (e.g., specialists, labs)
• With Business Associates: Vendors bound by HIPAA agreements (e.g., billing services, IT support)
• For Legal Compliance: When required by law (e.g., subpoenas, infectious disease reporting)
• With Your Consent: For purposes you explicitly authorize

We never sell patient data or use it for unrelated marketing.

4. Data Protection

• Encrypted electronic health records (EHR) with role-based access controls
• Secure physical records in locked cabinets with limited staff access
• Regular staff HIPAA training and security audits
• PCI-DSS compliance for payment processing
• 24/7 network monitoring and firewalls

5. Your Rights

• Access: Request copies of your health records (may incur fees)
• Correction: Amend inaccurate or incomplete information
• Restriction: Limit certain uses/disclosures (with exceptions)
• Portability: Receive machine-readable records for transfer
• Opt-Out: Unsubscribe from non-essential communications
• Complaints: File grievances with us or HHS Office for Civil Rights

6. Cookies & Tracking

Our website uses:

• Essential Cookies: For site functionality (e.g., appointment forms)
• Analytics Cookies: Google Analytics (anonymized data)
• Marketing Cookies: Only with your consent via cookie banner

Manage preferences via browser settings or our Cookie Consent Tool.

7. Policy Updates

We may update this policy periodically. Significant changes will be:

• Posted on our website with a clear revision date
• Communicated via email for active patients

Last Updated: January 1, 2024